Power Parts 4 Less specialises in providing warehouse-quality wheels and parts for ATVs, cars and trucks at a fraction of the price of its competitors. I created a strong visual logo to represent the power of the brand. The letter “O” becomes a car wheel indicating in a straight forward matter what the brand is all. The website is clean and has lot of white spaces. This enhances the usability and readability, as well as emphasises the brand’s products.